June 20, 2010 Newsletter

Dear Sea Dwellers,

Sea Dwelling takes a major step in going “Green” by implementing a recycling program throughout the company.  All plastic, cardboard, paper and Styrofoam will never see the bottom of any landfill :)  We would like to encourage everyone to dispose of fish bags, and other packaging materials to your recycling bins to keep the chain going and do our part for the environment.  After all, our passion and livelihoods depend on it.

We received two weeks ago, a shipment from Africa containing the Blue Hornets from a new deeper area in the sea.  As per our recommendations to the supplier, these polyps were not collected in the same shallow tidal areas as before because of the difficulty we were having, fighting necrosis and polyp retraction.  Currently, we have been holding, treating and observing this batch for two full weeks now, and I am feeling confident that the majority of our inventory is very healthy and show excellent color.  Combined with our efforts to dip and clean each polyp rock, we have also found that higher levels of Magnesium has helped polyps open and remain healthy.

This week we launch into Summer with the same momentum as our NBA Champions, “THE LOS ANGELES LAKERS” had going into game 7.  We really appreciate the support and many grateful customers who appreciate and recognize the serious effort we have been putting into our product.  So even as we lower prices to give you more value, we step up the efforts to provide a better product than the day, week, or month prior.

We appreciate all the support and hope you let us know what we can do to make your orders better.

Best regards to all,

Eric and the whole SDC Crew!

Newsletter for June 6, 2010

Dear Sea Dwellers,

We are enjoying some true Summer weather which also brings great variety and stock levels.  I love this time of the year when it’s easy to get products with good weather helping collection efforts.

Last week we saw the first abundant showing of tiny sized clown triggers…which were not really so tiny…but perfect size.

Our Mexico partners started up last week as well with the first shipment of Passer angels along with bluespot jawfish, which were the first received from that area.

The stock list is aggressive and we are pulling out all stops to get you great pricing, without sacrificing quality which we never do.  In fact, we are pushing the bar higher every week and always discussing ways to improve.  It’s that ongoing effort to improve and provide a better product that makes our staff every special.

We appreciate all the support and hope you let us know what we can do to make your orders better.

Best regards to all,

Eric and the whole SDC Crew!