Welcome to SDC – ERI
In this issue:
Fantastic Specials
This Week @ SDC – ERI
Captive Bred Clownfish
Rare Football Fish Found
SDC – ERI is Wholesale to the trade only and we
invite all retail customers to view our website and contact
your favorite retailers/e-tailers for pricing.
Aquatic retail businesses may contact SDC – ERI directly @
Set up your
wholesale account
Dry Goods
We have a large variety of quality dry goods available for our dealers.
Contact your favorite retailer for pricing.
Now shipping Sundays!!
Sunday – airlines only
Monday-Thursday airlines and door to door (UPS etc.)
With the busy season upon us, we would like to recommend that you keep in close touch with your sales rep when planning your order’s ship out day. SDC – ERI works on a “First come, First served” basis.
Please understand that we will do our very best to accommodate your preference but occasionally might have to delay your ship day due to the virus as well as other considerations. SDC – ERI values your business!!
Japanese Moray Eels @ SDC – ERI
Everybody wants to see SDC – ERI’s
newest arrivals
Tune in to Facebook and Instagram
for the most recent arrivals and specials!!
Sea Dwelling Creatures on Facebook
Exotic Reef Imports on Facebook
SDC – ERI on Instagram
Cool Clown Fish
This Week @ SDC – ERI!!
Captive Bred Snowflake Wyoming White Clownfish @ SDC – ERI
Captive Bred Midnight Ocellaris Clownfish @ SDC – ERI
Captive Bred Snowflake Blizzard Clownfish @ SDC -ERI
Disco Eclectus Mushrooms in
The Furnace Wholesale WYSIWYG
This Week @ SDC – ERI
Semilavartus Butterfly (Top Left) …………….. Catalina Gobies (Right)
Starcki Damsel (Mid Left)
Golden Angel (Bottom Left)
Green War Paint Clown Gobies @ SDC – ERI
Diamond Blue Spot Stingray
Ultra Flower Anemones @ SDC – ERI
Fox Coral @ SDC – ERI
Ruby Red Dragonettes @ SDC – ERI
Sunburst Anthias @ SDC – ERI
Metallic Elegance Coral @ SDC – ERI
Many More SPECIALS also available This Week. Please contact your favorite Retailer and tell them what *YOU WANT* from SDC – ERI!!
Contact your favorite retailer and ask them to
get these items from SDC – ERI
Japanese Sakura Anthias @ SDC -ERI
(Female Top – Male Bottom)
Contact your favorite retailer for prices and availability!!
You asked for it… We’ve got it!!
Overwhelming response to the Neptune Systems APEX
has led us to bring in more than ever!!
Please contact your favorite retailer (hobbyists) or
SDC – ERI Representative (store owners/managers)
for all of your Neptune Systems APEX needs!!
Neptune Systems APEX
APEX Neptune
The Apex is a self-contained monitoring platform built for reliability – for when things go wrong – It’s not just a toy to play with when everything is A-OK.
Every Apex has a built in web-server (tech talk for its control software and built-in web interface) with complete functionality – even if the internet is down! This is important, see why. . .
Let’s say you have a power outage and want your aquarium to take the appropriate actions to maintain the fish and corals for the longest time possible. Or, what if the internet is down (or a company’s cloud servers) and you simply want to manually turn on your lights or turn off your skimmer.
Some aquarium devices work ONLY via their online cloud service, so when the internet is down or slow, you are out of luck. With the Apex, even if the internet is down, your tank will continue operating without interruption.
· Prevents catastrophes by monitoring key parameters in your aquarium, takes corrective actions for you, and alerts you via your smart phone when things go off track.
· Monitors your equipment – ensuring it is operating correctly at all times – and lets you know when it’s not.
· Tracks your manual test results, maintenance, livestock purchases, and tank observations and helps you correlate issues in your aquarium to the things that are happening inside.
· Manages the full operation of equipment (lights, pumps, filters, ATO, etc.) on your tank with simple setup wizards and an easy to use app.
· Takes the place of many costly and cumbersome discrete components such as light timers, heater controllers, pump controllers, etc.
· Gives you the peace of mind to know how your aquarium is doing, instantly, from anywhere in the world.
Probes for
Temperature, Salinity, ORP and pH
Leak Detection Carpet
Leak Detection Solid Surface
Solenoid Valve
Auto Feeding System
Apex System
Calibration Pack
COR-20 Return Pump
Flow Sensor 1inch
Flow Sensor 2inch
Trident Reagent 6 Month
Trident Marine Water Analyzer
WAV Single Pump
No minimum order for Retailers ordering from SDC – ERI
Authorized Retailers can use our online system.
If you are a retail customer and want to know what’s in stock and pricing, please contact your
favorite retailer/e-tailer and tell them
what you are interested in from
Sea Dwelling Creatures – Exotic Reef Imports!!
Rare Football Fish Found At Newport Beach, CA.
By Crystal Cove State Park
An incredible deep sea fish washed up on shore in Crystal Cove State Park’s Marine Protected Area (MPA). There are more than 200 species of angler fish worldwide and this particular fish is most likely the Pacific Football Fish.
Photo courtesy of Ben Estes
Only females possess a long stalk on the head with bioluminescent tips used as a lure to entice prey in the darkness of waters as deep as 3,000 feet! Their teeth, like pointed shards of glass, are transparent and their large mouth is capable of sucking up and swallowing prey the size of their own body.
Photo courtesy of Crystal Cove State Park
While females can reach lengths of 24 inches males only grow to be about an inch long and their sole purpose is to find a female and help her reproduce. Males latch onto the female with their teeth and become “sexual parasites,” eventually coalescing with the female until nothing is left of their form but their testes for reproduction. Wild!
Photo courtesy of Crystal Cove State Park
To see an actual angler fish intact is very rare and it is unknown how or why the fish ended up on the shore. Seeing this strange and fascinating fish is a testament to the diversity of marine life lurking below the water’s surface in California’s MPAs and as scientists continue to learn more about these deep sea creatures it’s important to reflect on how much is still to be learned from our wonderful ocean.
Smokin HOT
Corals in
The Furnace WYSIWYG
to see SEVERAL HUNDRED photos,
then contact your favorite retailer for price$
and tell them you saw it at
Sea Dwelling Creatures – Exotic Reef Imports!!
“The Furnace”
Wholesale WYSIWYG
Where the HOT STUFF
is @ SDC – ERI
Do you want to see it first?
You never know what we will get in next and neither do we…
Cool stuff that first appeared on
SDC – ERI’s Facebook & Instagram Pages
Don’t miss out!!
Follow us on Facebook and Instagram to
get the news as soon as it happens!!
Lighter & Brighter
Man Made
Exclusively @ SDC – ERI
and does not sell directly to the public.
Please contact your favorite retailer
for price$ and tell them what you want from
Sea Dwelling Creatures – Exotic Reef Imports!
Sea Dwelling Creatures – Exotic Reef Imports
is the premier Worldwide Wholesale/Distributor of Live Tropical Fish, Corals and other inverts, Live Rock, Dry Goods and more. We serve Local Fish Stores “LFS”, Public Aquariums and Aquarium related businesses and Institutions.
We DO NOT sell direct to the public but we do offer a look at the HOTTEST items in the industry via our WYSIWYG called “THE FURNACE”. The public can view items and contact their favorite retailer for pricing and availability. This allows EVERYONE to have a fair chance at getting the BEST items that
swim through the industry at SDC-ERI!!
Visit our website below and click on the link for “The Furnace” on the left side of the page to get in on the FIRE for your aquarium!!
What to do if your shipment is delayed or lost
We want to remind everyone what to do if your
shipment becomes delayed or lost.
Contact your SDC – ERI Sales Rep immediately to help expedite the shipping process and to help you with the process of doing a claim.
No matter if your shipment is two days late or a week late, it is ultra important to pick it up from the airlines so that SDC – ERI can have a chance to get a freight claim on your behalf. Regardless of what the airline rep says, ONLY THE SHIPPER (SDC – ERI) is allowed to do a claim.
In most cases, shipments that have been in transit for more than 48 hours have a very good chance of receiving a claim.
Helpful reminders…
Request a claim form from the airline representative. Get them to notate what the circumstances are with your order. Notate if the boxes are damaged or leaking. If they do not have a claim form then feel free to bring your own with you by downloading it from your airlines website. If you do not have a claim form then write some notes on the airway-bill BEFORE you load the freight on your truck and ask the rep to acknowledge what you mutually agree on by signing and printing their full name on the airway-bill or the claim form.
The next step is to get the fish back to the store and carefully acclimate them. Neutralizing the ammonia is the most important part of the process. First, float for temperature acclimation. Next cut open the bags and pour the fish gently into your buckets and measure the pH & ammonia levels. Neutralize the ammonia and begin to drip acclimate slowly.
While you are acclimating you can notate the DOA’s on a copy of the invoice that we sent to you.
Please photograph the DOA’s which can greatly aid in our attempt to get your claim. This is best done by lining up the DOA fish neatly on the white Styrofoam lid that accompanies the box.
We will need you to fax/email the DOA’s along with the claim form, photos and the airway-bill as soon as possible along with any other useful information about the situation.
While every situation has its own particular set of nuances, this is a general guide of the most important steps.
In review…
-Never Refuse a shipment… No one wins and everybody loses.
-Contact your SDC – ERI Sales Rep immediately if there is some unusual delay.
-Get a signed document from the airlines
(claim form or airway-bill)
detailing the circumstances.
-Neutralize Ammonia before introducing a different pH level to the fish
-Send DOA’s, Claim Form, photos and YOUR Airway-bill copy to your Sales Rep.
Most of you will never have to deal with any of this but we want to make sure that you are aware of the proper protocol in the event of a claim situation.
Thank you all,
Your friends at SDC – ERI
Kessil 2020
Kessil 2020
Kessil 2020
Kessil 2020
Kessil 2020
Kessil users can select the perfect spectrum and color with one button and adjust the intensity with the other.
Kessil Logic™ will not only dramatically improve the user experience, it will also boost the light output at both ends of the spectral tuning range by as much as 30%.
Neptune Systems
Distributed @ SDC – ERI
APEX Neptune
Gyre Pumps
Reef Octopus
Octo Pulse
Ice Cap
Ice Cap
Auto Top Off
 #1 Brand of Quality Aquarium Test Kits & Flatworm Exit
Reef Nutrition
Reefroids reef roids
Marine Pure
Complete Elemental
Water Analysis
40+ Elements Tested
Accurate Down to Parts Per Billion
Kamoer Pumps
Dosing Pump
Micro Pump
MJ Pumps
The Original “MJ 1200” pump. This is the “Industry Standard” for submersible
 powerhead pumps.
 Originally marketed by another company, this pump was abandoned by them and picked up by their former product development expert and is now being sold under the Cobalt brand because the other company decided to save a few bucks by moving production from Italy to China, mistakenly so.
STRONGLY recommends
 this powerhead as being the best available…. period.
Also available in the classic 400, 600, 900 and this 1200 size @ SDC – ERI
Many more
Cobalt Aquatics products are available
bluelife logo blue life usa
bluelife aiptasia blue life usa
Aiptasia Rx is an excellent product to help you rid your aquarium of nuisance Aiptasia and Majano anemones.
Veterinarian Approved
bluelife clear fx blue life usa
Clear Fx Pro
Crystal clear water. Removes: odors, tannin’s, phenol’s, gases, pollutants, CO2, phosphates (PO4), silicates (SIO2), copper, metals and nitrogenous organic waste. Does not actively remove essential trace elements
   Raises Redox (ORP) significantly. Controls ammonia, nitrites and nitrates. Removes contaminants and irritants harmful to coral, compounds carbon can’t remove alone, light blocking impurities and organics that degrade water quality by reducing oxygen. Stimulates coral and plant growth. Stabilizes pH (buffers without shock to fish).
   Will not release organics back into tank once exhausted. Decreases need for water changes.
carries the
entire line of
Blue Life USA products
Two Little Fishies
two little fishies logo tlf
two little fishies fishes 2 tlf c-balance
A two-part solution for replenishing calcium and alkalinity. Adjusts calcium, magnesium and strontium ions to Natural Seawater ratios, and achieves a balanced ionic residual. Promotes the optimal conditions for stony corals and coralline algae. Now available in a new 8 oz size (two 8 oz bottles) for use in Nano Aquariums, two 16oz. bottles, two 32oz. bottles, or as a 1 gallon concentrate.
A revolutionary product developed by Julian Sprung for cleansing live stony and soft corals, zoantharians, and anemones. Can also used for cleansing live jellyfish. It is a surface cleaning dip based on plant extracts. Use for all general purpose cleansing as a part of acclimation to aquariums when corals, zoantharians, anemones, or jellyfish are first received, for rinsing prior to shipping, and for rinsing newly fragmented corals at coral farming facilities. 500 ml (16.8 fl oz) bottle.
CorAffix™ Pro
CorAffix Pro is an ethyl cyanoacrylate bonding compound with a thick gel consistency and lightning fast bonding. It is very easy to use for attaching frags of stony corals, zoanthids, and some soft corals to plugs or bases. Also great for Aquascaping. Bond forms underwater in 10 seconds. Shelf life is 2 years. Available in a 295 ml bottle with easy to use, re-sealing pin cap.
Many more
Two Little Fishies products are available
Over 1000 products in stock from over 20 manufacturers.
Ask your
Sales Rep or
favorite retailer
for any aquarium products that you
are searching for.
Gyre Pumps
are in use
and in stock
SDC -ERI is always looking for the tweak items to play with that make the reef keeping experience exciting and better than the past. We are pleased to say we found such a product with 4k Gyre Pumps.
Using them in our facility gives us a leg up due to the extremes that we put our equipment through. They are rated for up to 125+ gallon aquariums. We like to use multiple units on our coral grow-out systems as well is in our coral raceways because of their spectral flow. This ensures that all of our corals are getting quality flow without dead spots in the flow to the bottom, corners and edges of our systems.
SDC – ERI’s industry professionals have
approved them as worthy for use!
Why have Gyre pumps taken the aquarium world by storm? There are three main reasons:
1. They leave virtually no dead spots in your aquarium.
2. The flow is evenly distributed through your entire aquarium.
3. Water bounces back off the other side of your tank, creating a full circulation to complete the Gyre pattern.
Unique Gyre Flow:
   Virtually Eliminates Dead Spots
   Evenly Distributed Linear Flow
   Discrete Design
   Can Be Mounted Vertically or Horizontally
   Can Be Mounted Close to the Water Surface
   Waterproof Magnet Mounts
   Twin Directional Flow Cages
   Includes 2 Sets of Propellers: Orange and Black
   HYDROS WaveEngine Direct Drive Compatible
   1-Year Limited Warranty
   Rating: Aquariums 25-150+ Gallons
   Maximum Flow: 4,000 Gallons Per Hour
   Minimum Flow: 1,286 Gallons Per Hour
   Power Consumption: 13-45 Watts
   Size (in): 12L x 3.15W x 1.7H
   Weight: 711g/25.1oz
   Cable Length: 6ft
   Tank Thickness: Up to ⅝” thick
   Glass or Acrylic: Safe for Both
It allows you to control, monitor, and power pumps from different brands together using a single app.
Finally, pumps from different brands can work together under a unified platform!
Please contact your SDC – ERI Sales Rep
or your Favorite retailer for pricing and more information!
Sea Dwelling Creatures – Exotic Reef Imports
5515 West 104th Street, Los Angeles, CA 90045
Phone 310-676-9697 –  Fax 310-676-9699
SDC – ERI Sales Team
Sergio Salazar – Managing Partner – x8050
Carl Coloian – V.P. Sales & Marketing – x8003
Jeremy Cabot – Sales Manager – x8002
Amanda Alvarez – x8042
Francisco Sanchez x8044
George Teodoro – x8009
 Jairo Rodriguez – x8045
James Twiford – x8012
Paul Votava – x8011
Tyson Mackenzie – x8006
Chris Otto – Dry Goods Manager/Sales – x8007
Terry Banner – Fill Rate Manager – x8010
and does not sell directly to the public.
Please contact your favorite retailer for price$ and
tell them what you want from
Sea Dwelling Creatures – Exotic Reef Imports!
Sea Dwelling Creatures, Inc. | 5515 West 104th Street, Los Angeles, CA 90045